An SEO agency proposal is usually full of jargon. Understand what it really means, and recognize when it’s smoke and mirrors. Any SEO agency worth hi...
Dec 17
What is heat mapping?
Heat mapping is a way to get a peek into user behavior on your website. Analyzing a heat map is as simple as looking for “hot” zones—a visual represen...
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cowtown09
GTM stands for “go to market” strategy, whether you’re launching a new business or a new product or service. When you’re developing your GTM strategy,...
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cowtown09
Jun 22
Modern SEO best practices
Search engine optimization (SEO) is the practice of making your website easy to find and read for both search engines and people. There are a lot of l...
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cowtown09
If you’re like most smart professionals, you want to attract clients with modern and engaging communication tools while delivering on a great user exp...
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cowtown09
Today’s smart, selective, and cynical customers only consider purchasing from businesses they (or their friends) trust to provide excellent customer s...
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cowtown09
It’s easier than ever to start an online business in this digital age, but building a successful and targeted online branding strategy is a bit harder...
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cowtown09
Cowtown Creative created opportunities for engineering industry networking with a LinkedIn organic B2B strategy that yielded: YoY increase in total f...
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cowtown09
Successful businesses use a go-to-market (GTM) strategy to employ all their resources efficiently to bring a new product to the right audience. Develo...
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cowtown09
The past few decades have been eye-opening for marketers as we’ve had to learn the nuances of customer experience (CX) strategy. We’ve had to learn n...