Is Your “Set It and Forget It” SEO Strategy Killing Your Search Visibility?
A national company came to Cowtown Creative with a problem we’ve seen more than once: their traffic numbers looked great, but they weren’t getting a single qualified lead. Why? Because impressive metrics don’t always equal meaningful results. After trusting another agency to build their site and manage SEO, they thought everything was fine. But when […]
A top Fort Worth SEO agency breaks down Google algorithm updates
It’s time for some plain talk about Fort Worth SEO within the context of the Google search algorithm: You can do everything “right” and still not be able to rank at the top of page one in Google search. That’s because of two things: Your website isn’t optimized; and, You’re not creating useful content. There […]
The essential elements of a content marketing strategy
An effective content marketing strategy can contribute to the continued success and growth of your business. Let’s take a look at the elements of content marketing within the context of integrated marketing strategy. Table of Contents What is content marketing strategy? The Content Marketing Institute defines a Content Marketing Strategy as, “a marketing technique of […]
