The rule of 3 in graphic and website design
Website design elements, ads, and graphics need a little help to make your branded assets stand out from the crowd. Where do you want your customer to focus? The “rule of three” or “rule of thirds” is a simple design concept that draws attention to an intended focal point and can help build brand recognition. […]
What is heat mapping?
Heat mapping is a way to get a peek into user behavior on your website. Analyzing a heat map is as simple as looking for “hot” zones—a visual representation of the elements on a page that are driving conversions using variations in color. Watch this quick video and listen to Amy explain heat mapping so […]
Is your website serving you well? Here’s a free checklist.
Your website is important. Did that statement surprise you? Hopefully not. But just how deeply your website can affect your business may come as a surprise. Here are some mind-boggling numbers: It takes about 50 milliseconds for users to form an opinion about your website that determines whether they’ll stay or leave. 85% of adults think that a […]
