Hiring a marketing agency: 5 tips from the pros
We’re all about supporting other entrepreneurs, and when you’re considering hiring a marketing agency, we like to think we have some insights that could be helpful. Just think of us as the Macy’s Santa Claus sending customers to Gimble’s if we don’t offer exactly what they’re looking for. But remember: the Macy’s Santa Claus was […]
How the best marketing firms measure ROI
We’ve touched on how advertising and marketing firms increase return on investment (ROI), but we’ve never delved into how agencies measure success and convey those results to clients. In the current economy and with some unsavory characters out there claiming to get results, but never offering proof, it’s time we addressed the elephant in the […]
The top 3 things branding agencies in Texas won’t tell you about your brand
Branding agencies in Texas don’t always put in the work your business needs to stay competitive. The agency you choose to partner with should create a customized marketing strategy that generates the most qualified leads, and that requires a deep understanding of your industry and local market. Here are three things branding agencies in Texas […]
5 fundamentals of recession-proof business marketing
Whoever said, “It’s not personal, it’s business,” obviously wasn’t an entrepreneur faced with the need to recession-proof business marketing efforts. Investing time and energy into a business pursuit makes it personal. It robs us of a bit of objectivity and takes our focus away from the big picture, which can spell disaster for marketing strategies […]
