A top Fort Worth SEO agency breaks down Google algorithm updates
It’s time for some plain talk about Fort Worth SEO within the context of the Google search algorithm: You can do everything “right” and still not be able to rank at the top of page one in Google search. That’s because of two things: Your website isn’t optimized; and, You’re not creating useful content. [ez-toc] […]
11 of the best ways to use digital video marketing in 2023
Digital video marketing means something vastly different today than it used to. Implementing video on multiple channels can improve your brand identity by building credibility and search engine rankings on social media AND owned channels, like your website. [ez-toc] Why is digital video marketing important? The way we search for something on the internet has […]
5 Ways to score local Google 3-pack search ranking
If a tree falls in the woods and isn’t in the Google 3-pack for local search, will anyone ever know? Probably not. The Google 3-pack is the top search results page ranking in Google local search, and only three businesses are chosen for that choice SERP spot. Use this guide to improve your website’s local […]
SEO Agency Tips: The Ultimate Beginner’s Guide to SEO
An SEO agency proposal is usually full of jargon. Understand what it really means, and recognize when it’s smoke and mirrors. [ez-toc] Any SEO agency worth hiring will tell you, in plain language: What they recommend to improve your website’s visibility in search; Why it’s important; and, How they expect changes to improve rankings. The […]
3 digital marketing moves to increase leads 10x in 2023
The economy has businesses cutting traditional marketing budgets for 2023 and moving more money into digital marketing efforts. It’s a smart move, since digital organic and paid touchpoints are less expensive to implement and easier to track. Here’s a Cowtown Creative client that has made huge leaps with a long-term B2B campaign on LinkedIn. Follow […]
16 of the best free tools and inexpensive marketing ideas for small business
Looking for inexpensive marketing ideas for small business? You’re in luck! Plenty of prospective clients have told us they’re “waiting to see what the economy does” before investing in small business marketing strategies and tactics. While we think a slow-down is the perfect time to invest in future business growth through measurable marketing, we understand […]
3 secrets advertising agencies in Dallas use to increase digital ROI
Recent changes in digital platform privacy policies have advertising agencies in Dallas scrambling to adjust ads strategy for better performance. With even more privacy changes ahead, it’s time to take a deep dive into your marketing strategy to determine how to maximize ROI by getting ads in front of qualified leads. First, let’s get into […]
10 quick SEO tricks to improve your small business marketing site
Small business marketing doesn’t always involve a healthy budget to address SEO or content strategy. One thing entrepreneurs can do is make a few powerful SEO updates to make it easier for prospective customers to find their business. Here are a few of our favorite easy SEO fixes that you can implement in a day […]
Modern SEO best practices
Search engine optimization (SEO) is the practice of making your website easy to find and read for both search engines and people. There are a lot of layers to unpack when it comes to SEO strategy, so let’s break it down into interactions between your website and its two primary audiences: search engines and site […]
