A top Fort Worth SEO agency breaks down Google algorithm updates

It’s time for some plain talk about Fort Worth SEO within the context of the Google search algorithm: You can do everything “right” and still not be able to rank at the top of page one in Google search. That’s because of two things: Your website isn’t optimized; and, You’re not creating useful content. [ez-toc] […]
5 Ways to score local Google 3-pack search ranking

If a tree falls in the woods and isn’t in the Google 3-pack for local search, will anyone ever know? Probably not. The Google 3-pack is the top search results page ranking in Google local search, and only three businesses are chosen for that choice SERP spot. Use this guide to improve your website’s local […]
SEO Agency Tips: The Ultimate Beginner’s Guide to SEO

An SEO agency proposal is usually full of jargon. Understand what it really means, and recognize when it’s smoke and mirrors. [ez-toc] Any SEO agency worth hiring will tell you, in plain language: What they recommend to improve your website’s visibility in search; Why it’s important; and, How they expect changes to improve rankings. The […]
3 digital marketing moves to increase leads 10x in 2023

The economy has businesses cutting traditional marketing budgets for 2023 and moving more money into digital marketing efforts. It’s a smart move, since digital organic and paid touchpoints are less expensive to implement and easier to track. Here’s a Cowtown Creative client that has made huge leaps with a long-term B2B campaign on LinkedIn. Follow […]
16 of the best free tools and inexpensive marketing ideas for small business

Looking for inexpensive marketing ideas for small business? You’re in luck! Plenty of prospective clients have told us they’re “waiting to see what the economy does” before investing in small business marketing strategies and tactics. While we think a slow-down is the perfect time to invest in future business growth through measurable marketing, we understand […]
The essential elements of a content marketing strategy

An effective content marketing strategy can contribute to the continued success and growth of your business. Let’s take a look at the elements of content marketing within the context of integrated marketing strategy. What is content marketing strategy? The Content Marketing Institute defines a Content Marketing Strategy as, “a marketing technique of creating and distributing […]
A guide to stock images

Stock images are ready-to-use pictures for many different purposes. Most images require a licensing fee; but once paid, your business has the rights to use them on promotional materials, packaging, posters, websites, and social media, depending on the usage defined in the licensing. Many images are available that match the brand message of your business […]
15 blog topics recommended by marketing agencies in Dallas

Marketing agencies in Dallas and throughout the Metroplex know your company’s online presence is so much more than content. However, a robust blog is still the best way to boost SEO, build credibility and maintain communication with your customers. Blog tips from marketing agencies in Dallas and Fort Worth Writing blog posts that are timely […]
8 ways a full service digital marketing agency leverages blog posts

What started out as a way to share personal thoughts and insights 20 years ago has turned into big business for every full-service digital marketing agency. Blogging is still the most important vehicle for content delivery for your brand. Know what else? Great blogs contribute to search engine optimization (SEO) results that are measurable. See […]