Fractional CMO Services

The expertise you need, right when you need it, at a fraction of the cost of hiring a full-time CMO.

Chief Marketing Officers with the experience and autonomy you need to lead your company’s marketing efforts aren’t easy to find, and their annual salaries can break your executive budget. Cowtown Creative marketing strategists are available to serve as fractional, or part-time, CMOs who can lead your company’s marketing and branding strategy and internal team. We provide measurable results for minimal investment.

From mission and vision statements to colors, imagery, and logos, Cowtown Creative can develop a rebranding strategy for your company that makes a real connection with your target audience for years to come.

Marketing & Brand Strategy

Cowtown Creative offers extensive branding strategy, reputation management, and integrated marketing strategy experience for our CMO clients. We customize our approach to every fractional CMO engagement to meet the client’s goals, integrate seamlessly with leadership and marketing teams, and lead business marketing strategy that gets results.

Leadership

Together with your leadership team, your Cowtown Creative CMO will help shape business strategy and provide actionable insights for every executive with whom we work. We’ll integrate and convey leadership direction to your marketing implementation team through regular communication designed to inspire confidence, keep projects moving efficiently, and maximize your marketing investment.

Detailed Reporting

Cowtown Creative has built a reputation on providing measurable results for our clients. Our fractional CMO services include detailed monthly and quarterly reporting for your c-suite. Your reports will measure the impact of existing marketing strategy based on established KPIs that serve larger company goals.

Availability

Hiring a fractional CMO is different from hiring a marketing agency. Your Cowtown Creative CMO will check in with you and your team on a regular basis to offer support, advice, and guidance according to a pre-established communication cadence. In addition, your fractional CMO services will include site visits, executive leadership meetings, and hours of availability so you always have access to your chief marketing officer.

Full-Service Marketing Department

If you don’t have an internal marketing team, Cowtown Creative can act as an extension of your company through a comprehensive fractional marketing services add-on structure. We’ll provide the leadership, tactical implementation, design, and project management expertise you need without the cost of hiring 10-12 full-time marketing experts.