Health First Fitness Club opened in the summer of 2018 on the campus of Southwestern College in Chula Vista, California. Our team was asked to spearhead the marketing strategy and implementation for the Club’s opening and post-open campaigns.

In addition to website development, our team designed the club’s operations templates, marketing templates, collateral, direct mailers, and Club passes. In an ongoing support role, our team continues to manage the monthly content calendar for organic social posts, digital advertising, and website maintenance.